Eric Witham Brand Consultancy | Aspirational Wedding Magazine

Aspirational Wedding Magazine

Aspirational Weddings Magazine is the definitive directory to planning your wedding.

The magazine details absolutely everything the modern bride needs to plan a stylish wedding. Every bride has a vision for their wedding day and Aspirational Weddings will help you turn the dream into reality. The magazine highlights local services ranging from venue hire to photographers.


Readership:
  10,000 print run (plus opted-in online members)

Published regionally:  Yearly

Target Audience: Brides to be

Tone: Authoritative, classy and upmarket.

Distribution: Local boutiques, select opted in mailing list.

Key Successes:

• Launching the magazine to critical acclaim from readership/suppliers

• Directory only. Limited editorial

• Oversized publication, just short of A3

• Exploits a publishing gap in the market

• Coffee table publication

• Magazine has a franchise business model.